ICO OVERVIEW AdSigma - Decentralized advertising network.

The digital marketing space is dominated by the top 4, such as Google, Facebook, Yahoo and Bing; dominance is such that in 2017 they amounted to 200 billion dollars of the market, which take prohibitively high commission .. These companies have huge control over the industry - including the ability to censor or remove advertising from entire industries without any consultation with the public. AdSigma should be the best platform now to promote your services or products. Now I'll tell you in more detail.

About the project

AdSigma is a decentralized advertising network aimed at increasing the efficiency of the digital advertising industry.

The long-term goal of AdSigma is to interrupt today's digital advertising industry. Today, the industry is dominated by such centralized companies as Google and Facebook. These companies have huge control over the industry - including the ability to censor or remove advertising from entire industries without any consultation with the public. AdSigma aims to create a more decentralized model, where industry participants, including advertisers and publishers, can monitor the direction of the platform.

This simply indicates that the decentralized advertising market is not saturated at all in comparison with other markets, such as cryptographic forecasting platforms. Therefore, for unique and highly organized start-ups, such as AdSigma, there are quite a few opportunities, with a clear ladder to success.

Current problems and solutions

AdSigma believes that today's advertising ecosystem has a number of serious problems. many of these problems may be related to the fact that today's advertising networks are centralized. The specific problems mentioned in the AdSigma technical paper include:

- Publishers lose 40% of their revenue in ad networks in the form of a commission

- Google, the most popular advertising network in the world, charges a commission of 32% for online content marketing, for example, while Facebook charges a commission of 45%

- Advertising networks act as intermediaries between publishers and advertisers; the advertiser can not communicate directly with the publisher, which makes it difficult for the market to achieve an optimal price, since there is no negotiation between the publisher and the advertiser

- Publishers can not choose the specific advertiser they want to work with; publishers can choose the broad industry from which they want to show ads, for example, but they can not individually select advertisers

- Ads are sometimes placed in sub-parcels on the publisher's website, but the advertiser can not change the location of the ad, depending on their preferences

All these problems lead to inefficiency of the whole industry. These problems favor publishers of cheap media, including false news, propaganda and mass content. At the same time, they hold back producers of "good" content. Content that receives clicks gets the most attention, while all other materials are reduced.

How does the digital display AdSigma Blockchain work?

AdSigma is built on an Etherium block-chain. The platform connects advertisers with publishers in a secure, transparent and secure manner. Here is the main process used for each AdSigma transaction:

- Step 1) The advertiser signs the transaction and passes it to all the repeaters on the network

- Step 2) The user visits the publisher page

- Step 3) AdSigma SDK connects to repeaters and selects the best suitable advertisement

- Step 4). The AdSigma SDK extracts assets from the InterPlanetary File System (IPFS)

- Step 5) The publisher writes an application for the block chain

- Step 6). A smart contract checks the proof, and then passes the ADSi tokens to the publisher

- Step 7) Advertisers can check the transaction and match it to their own tracking data and provide reviews and ratings for the publisher

How advanced is the project?

- High level of trust
The development and operation of the company in a larger degree is based on the smart contract of the Etherium network. That guarantees a serious level of security of transactions. And also the participants of the platform themselves determine the parameters of smart contracts.

- Full transparency
Through the use of blocking technology, Adsigma in addition to reliability has a high level of transparency, which gives each transaction the ability to be viewed by everyone, and advertisers and publishers can easily and transparently refer to the transaction history of each other at any time. Decentralization
AdSigma is one of the few block-based platforms that are completely decentralized. It simply eliminates all opportunities for corruption or data manipulation.

- For all and everyone
Since the entire chain of blocks is supported by the participants, no one can provide preferences or privileges to any particular advertiser or publisher. Unlike centralized advertising networks, there is no incentive to encourage any particular participant in the ecosystem.

Advantages of AdSigma

AdSigma seeks to address all of the above problems by offering the following benefits:

• Publishers can decide on their own pricing policy; someone from a high-quality blog with high traffic, for example, can command a higher price than someone who runs a low quality, low-quality spam blog

• Publishers will receive 100% of their revenues (AdSigma plans to charge a commission of 0%)

• Reducing the cost of advertising advertisers, because less friction and fewer intermediaries

• AdSigma will moderate advertising so that advertising is not displayed on the platform

• After the publisher and the advertiser conclude the contract, the terms of the contract can not be changed; smart contract is a must

• A platform based on block communications will help increase reliability, transparency and security in all transactions

Advantages of AdSigma

AdSigma seeks to address all of the above problems by offering the following benefits:

- Publishers can decide on their own pricing policy; someone from a high-quality blog with high traffic, for example, can command a higher price than someone who runs a low quality, low-quality spam blog

- Publishers will receive 100% of their revenues (AdSigma plans to charge a commission of 0%)

- Reducing the cost of advertising advertisers, because less friction and fewer intermediaries

- AdSigma will moderate advertising so that advertising is not displayed on the platform

- After the publisher and the advertiser conclude the contract, the terms of the contract can not be changed; smart contract is a must

- A platform based on block connections. will increase reliability, transparency and security in all transactions

ICO

- The sale of AdSigma tokens begins with a pre-sale sale on April 5, 2018, and then on April 20.

- There is a common hard cap at 19,000 ETH, or 60 million ADSi tokens, for pre-sale and combining.

- The exchange rate is set at the level of 1 ETH = 3750 ADSi during the pre-sale sale before raising to 1 ETH = 3000 ADSi during forex trading.

- On March 13, 2018, AdSigma announced the airdrop program, releasing 600,000 ADSi tokens.

Details:

- ADSI token

- The cost of the token1 ADSi = 0.0003 ETH

- Released Tokens60,000,000

- Plan Minimum2 850 ETH

- Plan Maximum of 19 000 ETH

- Minimal amount0 ADSI

Command

For More Information Please Visit The Website Below:

AdSigma.io

_{Web | Whitepaper | Ann | Twitter | Facebook | Reddit | Github | Telegram}

Author: doniboyz